Market Insight | Bilibili's W shares surged more than 7% during trading hours, with institutions expecting strong growth in its advertising business in the first quarter
Bilibili-W rose more than 7% intraday, as of the time of publication, it rose by 6.19% to HKD 115, with a turnover of HKD 5.37 billion. On the news front, starting from May 13th, internet companies will successively release their first-quarter performance for 2024. Among them, Bilibili will announce its first-quarter performance on May 23rd. Guotai Junan Securities expects its 1Q24 advertising revenue to increase by 28% year-on-year to 1.63 billion yuan, with the proportion of total revenue increasing by 4 percentage points year-on-year to 28.9%, mainly due to the continuous improvement in advertising efficiency, as well as increased advertising spending from game and e-commerce advertisers. BOC International pointed out that the first-quarter performance of most companies is expected to meet expectations, and the guidance for the second quarter is a more important indicator that may affect stock price trends. Huaxi Securities stated that Hong Kong-listed internet stocks continue to rebound, and they are optimistic about the valuation and performance recovery of leading companies in the industry
According to the information from the Wise Finance APP, Bilibili-W (09626) rose more than 7% during the trading session, with a 6.19% increase as of the time of writing, reaching HKD 115, with a turnover of HKD 5.37 billion.
On the news front, starting from May 13th, internet companies will gradually release their first-quarter 2024 results. Bilibili is set to announce its first-quarter results on May 23rd. Guotai Junan Securities estimates that its 1Q24 advertising revenue will increase by 28% year-on-year to 1.63 billion yuan, accounting for 28.9% of total revenue, up 4 percentage points year-on-year. This is mainly due to the continuous improvement in advertising efficiency, as well as increased advertising spending from gaming and e-commerce advertisers.
CICC International pointed out that most companies' first-quarter performance is expected to meet expectations, and second-quarter guidance may be a more important indicator affecting stock price trends. Huaxi Securities stated that Hong Kong-listed internet companies continue to rebound, with optimism on the valuation and performance recovery of leading enterprises