Seize the opportunity to "woo" OpenAI and Google, Apple aims to equip iPhone 16 with GPT robots this year

Author: Li Dan

Source: Hard AI

Apple's push for edge-side artificial intelligence (AI) implementation goes beyond large models and may also include deploying robot-like models similar to GPT on the new generation iPhone.

On Friday, April 26th, Eastern Time, media reports revealed that Apple is in re-negotiations with OpenAI to discuss incorporating OpenAI's technology into new features of the iPhone set to be released this year. The two companies have started discussions on possible agreement terms and how to integrate OpenAI's functionalities into Apple's next-generation operating system, iOS 18.

It is reported that iOS 18 will include several new features based on Apple's in-house large language model (LLM), such as AI software capable of generating human-like text-to-speech. However, Apple is still seeking partners to support chatbot functionalities similar to ChatGPT. Apart from OpenAI, Apple is also in discussions with Google and may obtain the use authorization for Google's AI robot Gemini.

Currently, Apple has not made a final decision on which partners' products to use. They may eventually reach agreements with OpenAI and Google, or choose other partners besides these two.

This Friday's news is a continuation of Apple's intention to integrate "AI into the iPhone" from a month ago, indicating that Apple is actively engaging in discussions with potential partners and seeking to create an AI-powered phone.

A report on Wall Street News last month mentioned that media reports stated Apple and Google are actively negotiating, with Apple hoping to obtain authorization for Gemini to support some new features of this year's iPhone software. Apple is also in discussions with OpenAI and considering the use of its models.

The report mentions that Apple is developing some new features for iOS 18 based on its in-house AI model, all of which will run on edge devices rather than through the cloud. The new features will be similar to intelligent assistants like ChatGPT, allowing users to engage in multi-turn conversations with Siri.

Last week, there were reports about Apple's large model. A well-known tech industry journalist revealed that Apple is developing an on-device LLM that will prioritize response speed and privacy protection capabilities. This model will serve as the foundation for Apple's future generative AI features, running entirely on devices rather than in the cloud.

The journalist mentioned that in some cases, Apple's AI tools may lag slightly in terms of functionality and knowledge, but this approach will significantly accelerate response speed and make it easier for Apple to maintain privacy. Additionally, Apple can fill any gaps in functionality and knowledge by collaborating with Google and other suppliers in the AI field The reporter stated that Apple is expected to disclose all details at the global developer conference in June this year, when Apple will announce its AI strategy.

In fact, last month, media reports mentioned the new features of the iPhone 16 to be released by Apple this year, stating that in terms of the system, iOS 18 this year will introduce AI large models, and Siri will also receive the largest update ever. Previous reports indicated that the new version of Siri is expected to be built based on Apple's internally developed LLM project Ajax, with the main feature being the ability to automatically perform more tasks.

Some analysts point out that if edge AI can be achieved, it will bring two core advantages to Apple: excellent response speed and user experience without the need to send requests to remote servers; outstanding privacy protection, with user data staying completely on their own devices without being collected and utilized.

After the news broke this Friday, some netizens commented on the social media platform X that Apple should also consider cooperating with Microsoft. The current situation is dangerous for them and Amazon, as they have fallen too far behind.

As for who netizens prefer to supply AI to Apple, some believe that they trust Google more than OpenAI.

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